Findability precedes usability. In the alphabet and on the Web. You can't use what you can't find.
Strategy Overview

It’s hard to recall a time when business strategies evolved and emerged more quickly than they do today. That’s because they have to. Whether it’s pursuing new growth, delivering the latest innovations, managing risk more effectively, or improving margins, companies have to be ready to turn on a dime if they want to stay ahead. What’s more, they have to design new strategies that they  can actually deliver.

412 Studios works with companies to analyze the competitive landscape, understand users' needs, and assess the organizational business strategy. We then translate these insights into a value proposition that is unique, differentiating and lasting.

We refer  to strategy mainly as interactive web strategy, mostly B2C or B2B. In some cases, it can also refer to multi-channel strategy. Here, the emphasis is on the interplay between the Web and other channels (e.g. Call Center). In other cases it can refer to Intranet (B2E) strategy, such as the Knowledge Management or Content Management Strategy.

Internet strategy is a core function of 412 Studios and ideally all our clients would work with us to participate in some form of strategic planning. We can help you develop:

  • Competitive Assessment
  • Current UX Assessment
  • Interview Questionnaires
  • Prioritization Matrix
  • Experience & Service Model
  • System Maturity Model